Springboard to Opportunities

Client Overview

Springboard to Opportunities connects families living in affordable housing with programs and tools that help them advance their goals in education, employment, and wellbeing.

Challenges

Springboard’s work is deeply relational, but their web presence didn’t fully reflect the energy, warmth, or radical vision of their team. They needed a site that made it easier for funders, partners, and community members to understand what they do—and feel invited into their mission.

Solutions

We created a vibrant, human-centered website that centers the voices of Springboard moms and reflects the joy and urgency of their work. We clarified key messages, improved user navigation, and gave the site a bold new look that aligns with Springboard’s unapologetically Black, Southern, and woman-led identity.

Outcomes

The new site has become a vital tool for outreach and fundraising, helping Springboard attract new partners and better share their impact. Learn more about this project on our blog, Design for Nonprofits.